About the Role
Working closely with the Sales Manager and Software Development Manager you will help to ensure the profitability of ESP’s software services by generating leads, maintaining relationships with clients, understanding their business needs and selling the right solutions.
The primary goal is to sell ESP development time along with supporting services such as hosting and web support. The role also carries the responsibility of promoting and selling ESP’s range of web-based database applications, which can be sold on a SaaS premise.
The role will require the need to produce marketing content which can be pushed through a range of marketing channels (e.g. web site and social channels), to ‘pull in’ enquiries from interested customers. Regular contact to ESP’s existing client base should be made to inform/remind them of ESP development team resource and ensure they are familiar with our development services.
Person Specification
Some of the personal skills we are looking for include: –
- Sales and Marketing
- Excellent customer service
- Good time management
- Good organisational skills
- Attention to detail
Key Responsibilities
- Identifying clients’ business process requirements and offering suitable solutions
- Identifying future opportunities and diarising to follow-up to capture potential further sales.
- Helping develop a marketing plan and devising routes to market for existing applications.
- Developing marketing material to promote ESP’s range of solutions as well as our web development resource.
- Utilising all relevant marking channels (including social media) to run promotional campaigns.
- Generating and following up all leads to ensure no opportunities are missed.
- Offering initial consultancy to clients to fully understand their needs and spot sale opportunities.
- Taking client briefs and formalising the information provided to enable the Software Development Manager to develop an accurate specification for scoping and pricing projects.
- Overseeing the development of current applications and providing feedback on ways they can be improved /refined for the better.
- Assist the Web Support/Hosting team to help ensure sales opportunities are spotted and acted on appropriately, i.e. when to approach the customer directly and when to refer leads to the Web Sales Consultant.
- Assist the Web Support/Hosting team to develop and maintain processes to accurately record time spent on chargeable client work to ensure correct billing.
- In conjunction with the Sales Manager, help to feedback commercial information to the other team members relating to the profitability of ESP’s software services.
- While the above forms the core of the day to day role, additional activities maybe requested of you, and as a pro-active member of the company you would be expected to help in any reasonable request.
Reporting Structure
Reporting To
Senior Sales Consultant
Direct Reports
This role currently has no direct reports.






